Customer portal development

Customer portal development and B2B ordering systems.

Custom customer portals for companies whose accounts, purchasing rules, and internal workflows need more than a standard website. We design and develop WordPress and WooCommerce systems around your customers and the staff who support them.

ASMG B2B ordering portal designed and developed by AK Design House
ASMG Commerce Portal

Accounts / Purchasing / Operations / Custom Development

B2B customer accountsOrdering and deliverySales and operations teamsCustom administration tools

Connect the customer experience with the work behind it.

A customer portal gives approved users a place to access the information and tasks relevant to their account. For a B2B company, that can mean several purchasing users, different delivery locations, customer-specific product rules, purchase orders, and a review process before fulfillment.

We begin with the workflow: who needs access, what they can see, which tasks they can perform, and how the information reaches your staff. That model guides the interface, permissions, data structure, and integrations included in the project.

Work directly with Attila Kun on planning, interface design, and custom development. Our Connecticut studio serves businesses in New York and across the United States.

Custom web application development

Build around the tasks your customers and staff need to complete.

These capabilities are scoped around your requirements. The ASMG case study shows how they come together in an industrial ordering portal.

Company accounts and user access

Organize companies, purchasing users, delivery locations, and staff roles around the way the business operates. Define permission rules and test which information each role can view or change.

B2B ordering workflows

Connect product choices with purchase-order numbers, account details, and delivery questions. Keep order submission, staff review, and final pricing responsibilities clear.

Customer-specific product and pricing rules

Plan how approved customers access products and how pricing rules apply. The project defines which information customers see and which decisions require staff review.

Staff administration tools

Build the screens your team needs to review accounts, maintain catalog rules, manage orders, and follow status changes. Use the actual operational tasks to shape the backend.

Data imports and business-system connections

Map the data needed from existing spreadsheets and systems. Import requirements, field validation, integration access, and responsibility for ongoing updates are agreed during technical discovery.

Order history and useful resources

Connect account history, repeat-purchase paths, product information, and technical documents where they support a real customer task. Match the available content to the user’s permissions.

ASMG: the system behind an industrial storefront.

For Massachusetts-based All States Materials Group, we designed the public storefront and developed a custom WordPress plugin and WooCommerce ordering layer. Its commerce site also supports customers in the New York area.

The portal connects company accounts, purchasing users, ship-to locations, product-access rules, customer pricing, and purchase-order checkout. LTL and bulk delivery questions carry ordering requirements into staff review. Import tools support customer, product, location, pricing, and historical sales data.

Explore the ASMG customer portal case study for public storefront screenshots and a detailed explanation of the account, ordering, and administration model.

Define the workflow before building the interface.

Discovery documents the current process, user roles, data sources, exceptions, and success criteria. We separate essential launch requirements from later phases, then agree on responsibility for source data, integration access, and approvals.

Design reviews walk through the customer and staff tasks. Development connects those journeys to the data and business rules. Testing covers permissions, validation, account context, order states, error handling, and the integrations in scope.

Training and handoff address the staff who will maintain the system. Hosting, maintenance, and ongoing development responsibilities are defined for the engagement.

Common questions

Planning your customer portal.

What is a customer portal?

A customer portal is an account-based website where approved users access information or complete tasks specific to their relationship with a business. A B2B ordering portal can connect company accounts, delivery locations, product access, purchase orders, and staff review.

Can you build a customer portal with WordPress and WooCommerce?

Yes. Our ASMG project uses a custom WordPress plugin and WooCommerce ordering layer. We assess your workflow, data, permissions, and integration requirements before recommending the architecture for your project.

Can a portal connect to an ERP, CRM, or existing database?

Integration feasibility depends on the systems involved, available APIs or export formats, permissions, and the quality of the source data. Technical discovery establishes what can connect, how data is exchanged, and who maintains each part. ASMG’s documented project includes import tools for spreadsheet data.

Can different customers have different product access or pricing?

Yes, when those rules are part of the agreed scope. The account model defines how users, companies, and delivery locations relate, which products they can access, and how pricing and staff review apply. ASMG provides an example of that approach.

How much does a custom customer portal cost?

A proposal follows a review of user roles, workflows, data migration, integrations, and staff tools. A portal’s scope depends on its operational requirements; share your current process and systems so we can define the work and estimate it.

Do you work with companies in New York?

Yes. AK Design House is based in Norwalk, Connecticut and works with businesses in New York and across the United States. ASMG’s commerce site supports New York-area customers. Reviews and meetings are arranged around each engagement.

Planning a website project?

Tell us how your customer portal needs to work.

Tell us about your customer accounts, current ordering process, staff tasks, and existing systems. We will identify the workflow and technical questions needed to scope your portal.